Companies reconsidering how to identify their most valuable customers according to new report
Mar 4th, 2011 | By Finfacts Ireland Business & Finance Portal | Category: News worldwide
Companies are reconsidering how to identify their most valuable customers, against a backdrop of the proliferation of new customer communication channels, including social networks, microblogs and wikis, that has led to a deluge of information. Customers are sharing not only their opinions about the brands with which they do business, but their ideas for new products and marketing strategies as well, according to a new report.